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10 years of Thread

10 years of Thread

I can hardly believe it, it’s been a decade since I started an agency! And now almost 12 years in China. How did that ever happen?

First Article in STATUS magazine by city weekend.

First Article in STATUS magazine by city weekend.

Was recently asked to write and article for a local publication as to how Thread approaches wechat marketing. Full text will in web format on Thread’s website.

Disney Princess Party in Pu Tuo Shan!

Disney Princess Party in Pu Tuo Shan!

It’s been a while since I took the team on holiday, this year we decided to take a bus five hours from shanghai down to pu tuo shan, dress up as princess’s and play board games. obviously!        

Mercedes Me Launch in Beijing

Mercedes Me Launch in Beijing

Probably the biggest project over at Thread, I’m massively proud of the team for this one. A few pictures below of a real milestone in our evolution.  

11 Years In China today!

Thread still going from strength to strength

Thread still going from strength to strength

I’ve not posted here for a while, Shanghai is so full of distractions. Social media all but negates the use of private blogs, however I have no intention of turning off mydot. I bought this domain in 1999. OLD SKOOL. I’ve been in China for 11 years now, everything here as changed, my street, my […]